Posts by Emma Stainthorpe

How To Build A Culture Of Trust For Your Business

A while ago I attended an online marketing workshop with Pascal Fintoni (a business development coach specialising in online marketing training and mentoring) and thought I would share some of the main themes and ideas that came up.

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What is Web.com’s Smart PPC Concept?

Smart PPC is a concept Web.com invented by harnessing the combination and power of artificial intelligence (AI) and human creativity. Smart PPC is about making changes that are data-driven.

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6 reasons why blogging is great for small businesses

A blog is an online platform where you’re able to create your own little space on the web. Whether you’re using it for business or personal posting, blogging is something to grab with both hands! It’s a powerful tool that enables your audience to find out more about your company, products, or services.

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Increase your business’ visibility online with PPC

Stand out online with effective and professional marketing. PPC campaigns are a great way for you to jump above your competition on search engines. It’ll help you to be found in the most prominent places, and the potential return of investment knows no limits. More than 400m searches happen within the UK every day – take advantage of this and get your business recognised.

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Why are directory listings important?

73% of consumers lose trust in a brand when an online listing is incorrect. Directory listings can be an extremely powerful tool for building your business brand, your company profile and your website search engine optimisation (SEO) if you are a local business.

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Joel’s week at Web.com

This week we have had Joel Harrison (15) from Egglescliffe School completing his work experience with us. Joel has been spending some time with every area of the business from Sales to Marketing to Business Intelligence and is doing a fantastic job so far!

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Why you need a marketing plan

Marketing plans aren’t just for the big businesses – every small business should have one, too. Here are some important reasons why taking the time and effort to develop a marketing plan, is a good idea for every small business owner.

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